The Making of Star India The Amazing St

When Rupert Murdoch executive chairman News Corporation blew up more than $870 million buying Star TV from Richard Li in the early 1990s analysts were dismayed. Why on earth had Murdoch invested in a pan-Asian broadcaster that was neither fish nor fowl? More than twenty-five years later with revenues of over $2 billion Star India is one of the country's three largest media firms. Murdoch's instinct had done what a hundred investor summits could not showcased the potential of the Indian media market to the world. Vanita Kohli-Khandekar tells the thrilling story of Indian television through its most notable protagonist Star TV. The narrative is peppered with delicious anecdotes and a fascinating cast of characters that includes Rathikant Basu Peter Mukerjea Uday Shankar Sameer Nair and the Murdochs who loom large over every scene.